for those not familiar with JC Santana, he’s one the most respected leaders in the fitness industry, here’s a snippet from him FB post.
"Guys - CERTS . . . SHMERTS . . Forget the paper. Sooner or later there are these things we call PERSONAL RESPONSIBILITY, COMMON SENSE, and proven greatness over time -NOT THE WEB. This VIDEO is an example of all three being violated. The reason CROSSFIT IS GETTING BASHED IS BECAUSE MORE AND MORE WE ARE SEEING STUFF LIKE THIS COMING OUT OF THEIR CAMPS.
It’s just like the profiling that is going on all over the world. If those reeking havoc are from a single group - IT DOES NOT MEAN EVERYONE FROM THAT GROUP IS REEKING HAVOC! BUT STILL - you profile that group cause nobody else is wreaking havoc. Sure there are bad trainers everywhere and their are GREAT TRAINERS AT CROSSFIT. BUT, when the industry continues to see bad trainers and bad practices from a single entity THAT IS IN THE SPOTLIGHT, especially one that brags and gets MUCH AIR time with their “bad asses” claims, then that entity becomes accountable to the highest level - that’s all.
Take 24-HR Fitness as one example - same substandard personnel and practices (with exceptions of course), but nobody talks about them. WHY? Because everyone knows they pay $12/hr for PT and can’t get qualified professionals for that pay. We all now that 24hrFit is a money machine and they don?t claim to be bad asses, nor and have the 24 HR Fit World Games. SO - it’s no surprise to anyone that 24 HR FIT is what it is and we keep rolling. BUT - Crossfit put itself at the top of the “PUBLIC EYE” thru marketing, not accomplishments nor advancements within fitness - JUST LIKE CURVES (where are they now?).
Like our politicians, Crossfit put themselves at a different level of scrutiny - and now they can’t hold up to that scrutiny. Here is the problem with e-marketing, the internet, and the CULT-LIKE nature of our society. We are suckers for the magic pill cause we want to be GREAT without displaying GREATNESS. We want to experience greatness without earning it!! Well - this is what happens when you blow up and can’t back up the BOOM.
I say Crossfit is the next Curves. Why? For a host of reasons, but mainly Crossfit has a narrow market but appeals to the ignorant masses, just like Jerry Springer and car crashes. There are few that can actually do the CF training, but its sold to a large population that will ‘become’ the market and train like that - whether appropriate or not.
As I said, not many can train like this and survive, yet people will become the market cause Crossfit is being sold as bad-ass training to a culture dying to be bad-asses, but lost the will to work for “BAD-ASSNESS” a long time ago. THIS MEANS CONTINUED NEGLIGENCE, INJURIES, HIGHER SCRUTINY, BIGGER LAWSUITS, until one day the big one takes them out. TRUST ME - I WILL TAKE THE STAND AS AN EXPERT WITNESS ONE DAY FOR ONE OF THESE CASES.
I’ve consulted already with out-of-court settlements cause the insurance would NOT go to court to defend Crossfit. Pretty soon no insurance will cover a Crossfit, like no insurance wants to cover sky diving. Crossfit is what is sells… A car crash.
There are great trainers at some Crossfits and there is NO DOUBT in my mind about that. SO - don’t defend yourselves - I’m not attacking YOU!! BUT - it is blatantly obvious that if the Crossfit culture does not change it will disintegrate inside of 5 years! You ‘Crossfitters’ are at your peak now so ride this wave - it won?t last in its current form. BUT who knows - I could be way off on this -what the hell do I know?"