A lot of people seem to be confused about Randy saying it wasn’t about the money, but rather about respect, but then going into detail about how he wasn’t paid certain bonuses, or as much as other fighter, etc. The bottom line is, it WASN’T about the money itself. As a Wall Street headhunter who deals with people who are often making several million dollars a year and are offered significant increases in compensation for multi-year deals to go elsewhere, I have a little insight into how the mentality of people at that income level works.
After someone attains a certain amount of wealth, it’s not “about the money” in the sense that a bit more money would remotely change their lives. They already have (sometimes numerous) nice houses, can afford any kind of car they’d like to drive, take lavish vacations, live a luxury lifestyle, etc. and still have plenty of money in the bank to pay for their kids’ college educations, be able to retire early and live in comfortable fashion, etc. So they don’t need more money and really don’t desperately want more money just for the sake of having more dollars.
What they DO want is to be respected for what they’ve accomplished and what they’re worth, and what they are PAID is the system of measuring that. Think of the dollars as just points, if you will. If you’re an investment banker and one of your colleagues is not producing as much revenue for the firm as you are, yet he’s getting paid more than you, you’re going to be pissed. Maybe he’s tighter with upper management whereas you just don’t have as chummy a relationship or something, but you’ve actually, truly produced more, so you take getting paid less than him as a slap in the face. Even if you were paid $5 million for the year. If the guy that produced less was paid $7 million, you’d feel insulted, and rightfully so.
I think it’s fair to argue that since his comeback, Randy Couture was THE draw in the UFC, THE calling card for the whole organization, even moreso than Chuck Liddell, especially given Chuck’s last couple of performances and the emergence of a star-quality personality in his weight division (Rampage) who won the title from Chuck.
Randy also has a history going back many years, dating to the early, early days of the UFC, and can honestly say that he truly helped build the whole thing into what it is today. So if he sees CroCop come in and get offered a much bigger contract (just for example – I don’t know what kind of deal they gave CroCop) or Fedor getting offered much bigger dollars than him – especially with Fedor being relatively unknown in the U.S., whereas Randy puts asses in the seats – from a pure respect angle Randy would want to be paid at least as much as those guys, if not more. He’s completely in the right in that regard.
Also, Randy said that the post-fight, unannounced bonuses that were given to top fighters after a fight, which had been par for the course for him, were NOT given to him after the Gonzaga fight! He got a $500,000 post-fight bonus after he fought Tim Sylvia and then got zero post-fight bonus after the Gonzaga fight?! THAT’S a slap in the face. That is clearly a case of Dana and the UFC thinking they could take advantage of Randy and pay the the lowest amount possible and still have him around.
The UFC organization makes millions and millions per year. They need to pay their top fighters accordingly. The good thing about the advent of M-1 is that it will (hopefully) create some legit competition in the marketplace, which will bid up the pay of these top fighters over time.