[quote]Ace Rimmer wrote:
Crusher Jr. wrote:
My Experience:
NSCA-CPT
CFP-PTS
Personal Trainer: 2 years.
University Student: Kinesiology & Health Sciences
(Working toward joining the CATA)
I’ve been down this road before too FutureGL and been exactly in your position and I can tell you generally why people hate personal trainers. Here are a few points.
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MOST gyms will hire anyone. Fat, skinny, tall, short, educated, uneducated, etc. The name of the game is SALES. Personal Trainers are salesmen and women. Bottom line. They pump up him or her into believing they can change peoples lives and then send them out to SELL. Contracts are signed between the company and the client NOT the trainer. It’s really kind of a snaky business. Some people do get it right though and trainers are hit and miss but at the gym I worked for the average PT lasts about 3-6 weeks! Unfortunately as you can see that kind of environment doesn’t breed good trainers and offers a poor environment for clients. Imagine spending $1500.00 over 3-4 months and you end up with 2-3 different trainers. NO GOOD! And that’s just the surface of the business.
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Again, going back to the sales. There is no time put into relationships between trainer and client. They are treated more like cattle to whomever is available. This is not fair for the client or the trainer. Remember, SALES is king and is the highest priority. This makes the trainer and gym look bad.
I wanted to touch on this too,but didn’t know where to start.
These two points about the industry are very true.
I know of many people who were employed or accepted onto fast-track funded courses,not because of their passion for fitness,their appraoch or philosophies,not because of their qualifications,but because they have a PROVEN SALES BACKGROUND and little sympathy.
If you want to be the most employable PT around,in the eyes of many major chains,I hate to say it,but get a job in sales first,the most aggresive,underhand sales job going.
Selling used cars,telesales with cold-calling,stockbroking or selling for a fly-by-night ‘Boiler Room’ type comapny currently under indictment or federal investigation for aggresive salesmanship,you name it,it’s all good in their eyes.
Most chain gyms will look at this first,rather than qualifications-an establishment focusing on quality will do the opposite.
I hate to say it,but the PT’s who made the most money the fastest in those type of set-ups I have worked in were often arrogant and saw every client as cattle.
To say many of their sales techniques were underhand,and that some of the advice was morally questionable is an understatement-The biggest sellers intimidated members in the gym,ridiculed them and made them feel inferior,that was their sales approach,and it worked,and it was encouraged.
A typical sales pitch as I heard it from some of these guys was to tell a member how fat and/or stupid he looked doing his workout,how none of what they did is gonna work,illustrate in the most humiliating way how little they know,with no sympathy,get them doing several exercises and stretches that required assistance,and deliberately used over-complicated,even fictional names for the exercises muscles worked,to further make the potential client feel out of his depth-For these kinda guys and gals,a typical ‘induction’ (where the emphasis is supposed to be on getting to know the clients wants/needs/goals,orientating them to the gym,and maybe giving them a sample programme,discussing classes,services,etc.) is supposed to last an hour,spent chatting,mostly informally,to the new member.That shit lasts about a week for these guys-they get the chat down to 2/3 minutes,and the PT sales pitch/express consultation materialises,is aggresively shoehorned in over the next 5 minutes,and the rest of the hour turns into a sample PT session,whether the client wants it or not-You think these guys give a shit about whether you have questions about the circuits class? shut the fk up and sign the form,3 sessions a week,thats what you need-no,checking in once a week is not gonna do anything for you,and it’s actually mmore expensive,I’m trying to save YOU money here,etc…etc…
I had a client booked and sent to me for a consultation for an exercise programme-she was over 6 months pregnant.I apologised for the error and explained that I am currently only qualified to train or advise General Populations,dismissed her and told her I would be referring her to a PT with a experience and a respected qualification in this field (Pre & Post Natal Exercise)
and will call her later that afternoon with thenew appointment details.
I found my Supervisor,also an experienced PT,less than sympathetic-he saw it as just another member I could have sold PT to,to meet my target,to meet his target,to meet the club target,etc. he said I could have just given her a programme and ‘made the sale’-fk me,am I selling used cars?
Anyway,not all places are like that,I think if you want to make money and don’t give a shit about people,go for it.If you want to work in a quality establishment,I feel it is a bad choice going for one that is a gym first and foremost and has strict targets to meet,as this basically sets up the gym floor as a kind of ‘hunting ground’,where PT’s are pumped up to close the deal no matter what-fk how the client feels,fk quality control,many places are out to make a buck.
I had more feedback and training on my sales approach than on my approach to PT.
Notice I said the ones who made the most money the FASTEST were like this-I didn’t say they were the best PT’s-the ones who connect with people,enjoy what they do,have a passion for fitness,and focus on quality and results and professionalism,will,in most cases,make more money in the long run,gain a respected reputation that proceeds them-If you focus on being the best and on results,ultimately you will find in the long run,you can work less hours,potential clients find YOU,they remain loyal,and you can charge more.
It’s just slower.
I’d rather work in an establishment like a Personal Training Studio,or somewhere where people know what they are being sold and what you are about from day one,so you are not forced to interrupt someones workout with a corny sales pitch.
Failing that,a smaller/independent gym that doesn’t have ‘targets’ where pT is more of a sideline rather than something they aggresively pitch.
I plan to work for myself in the long run,firstly in peoples homes/offices/a local park,etc. then with my own PT studio and a seperate gym,and it will be the opposite of how these shady clubs operate.
The emphasis for many of these places is not educating people to be independent,or getting them to know their body,or focusing on quality,it’s about creating smoke and mirrors with as many machines and devices and classes as possible,and aggresively signing people up to as many PT sessions a week as possible for as LONG as possible.
Shady operators tend to treat people like mushrooms-
Keep 'em in the dark and feed 'em shit
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Wall of Text FTW?