I must admit I am at a crossroads here today. I work in an industry heavily dependent upon people’s discretionary income (personal trainer).
The months as of late the client pool has been drying up as the people making under 100k per year has been less likely to pay for services. These people probably made up about 30% of my client base. The other 70% have been a little more resistant to the economic downturns as they have the funds to weather the small things. My concerns are that these clients who are more “wealthy” are generally very smart with their finances and will stop training when their discretionary income starts drying up. Hell I even train a real estate lawyer and his wife (an engineer who lost her job a month ago). Also I had a client who worked for a bank… needless to say she lost her job too and stopped training.
I am trying to hold strong in my ideals that this plan is not the right thing to do in the long run. Unfortunately I know if things get much worse I will be without a job as the business partner of my manager got in too far over his head opening up an additional studio before things were running on auto pilot at the studio I work at.
I don’t know what the point of this post really is… just stating where a lot of American’s minds are at right now I guess.