[quote]gregron wrote:
Like I said, I haven’t read though this whole thread yet so if this has already been stated ignore it… Once you get your bar renovated you need to hit up the social media outlests. Start a FB page for your bar and also start a twitter account. If you’re going for the 20something crowd this will help you get more exposure. You can advertise specials and upcoming events on there and it will be free.[/quote]
Disagree.
[quote]Iron Dwarf wrote:
Lanky, where is this place? Center City?
Sorry if you posted it. I didn’t read the whole thread.
[/quote]
A Philadelphia Suburb, right outside NE Philly.
[quote]MementoMori wrote:
[quote]gregron wrote:
Like I said, I haven’t read though this whole thread yet so if this has already been stated ignore it… Once you get your bar renovated you need to hit up the social media outlests. Start a FB page for your bar and also start a twitter account. If you’re going for the 20something crowd this will help you get more exposure. You can advertise specials and upcoming events on there and it will be free.[/quote]
Disagree.[/quote]
I agree, my girlfriend is putting a lot of stock in the bar’s facebook page which she is renovating and posting specials on, but I don’t believe that will be making much of a difference.
[quote]MementoMori wrote:
[quote]gregron wrote:
Like I said, I haven’t read though this whole thread yet so if this has already been stated ignore it… Once you get your bar renovated you need to hit up the social media outlests. Start a FB page for your bar and also start a twitter account. If you’re going for the 20something crowd this will help you get more exposure. You can advertise specials and upcoming events on there and it will be free.[/quote]
Disagree.[/quote]
with what part? You disagree that having a FB page and twitter account for the bar will help get them more exposure? Or the fact that you can advertise for specials and upcoming events for free?
I never said that social media outlets would be a big deal but there is no denying that it is better than nothing. If it gets one or two people there then it is more money than not having those few people show up. It takes virtually no time to set up and use and is free.
[quote]LankyMofo wrote:
[quote]Iron Dwarf wrote:
Lanky, where is this place? Center City?
Sorry if you posted it. I didn’t read the whole thread.
[/quote]
A Philadelphia Suburb, right outside NE Philly.
[quote]MementoMori wrote:
[quote]gregron wrote:
Like I said, I haven’t read though this whole thread yet so if this has already been stated ignore it… Once you get your bar renovated you need to hit up the social media outlests. Start a FB page for your bar and also start a twitter account. If you’re going for the 20something crowd this will help you get more exposure. You can advertise specials and upcoming events on there and it will be free.[/quote]
Disagree.[/quote]
I agree, my girlfriend is putting a lot of stock in the bar’s facebook page which she is renovating and posting specials on, but I don’t believe that will be making much of a difference.
[/quote]
I hear T-Nation is not a bad place to spread the word of your bar.
[quote]gregron wrote:
[quote]MementoMori wrote:
[quote]gregron wrote:
Like I said, I haven’t read though this whole thread yet so if this has already been stated ignore it… Once you get your bar renovated you need to hit up the social media outlests. Start a FB page for your bar and also start a twitter account. If you’re going for the 20something crowd this will help you get more exposure. You can advertise specials and upcoming events on there and it will be free.[/quote]
Disagree.[/quote]
with what part? You disagree that having a FB page and twitter account for the bar will help get them more exposure? Or the fact that you can advertise for specials and upcoming events for free?
I never said that social media outlets would be a big deal but there is no denying that it is better than nothing. If it gets one or two people there then it is more money than not having those few people show up. It takes virtually no time to set up and use and is free. [/quote]
The best spots do not really advertise all that much really. I think nightlife is highly influenced by word of mouth more than other industries.
When I say word of mouth I mean from people’s personal experiences of how good a time they had. Not about reading about it on Twitter/facebook and telling others.
[quote]therajraj wrote:
[quote]gregron wrote:
[quote]MementoMori wrote:
[quote]gregron wrote:
Like I said, I haven’t read though this whole thread yet so if this has already been stated ignore it… Once you get your bar renovated you need to hit up the social media outlests. Start a FB page for your bar and also start a twitter account. If you’re going for the 20something crowd this will help you get more exposure. You can advertise specials and upcoming events on there and it will be free.[/quote]
Disagree.[/quote]
with what part? You disagree that having a FB page and twitter account for the bar will help get them more exposure? Or the fact that you can advertise for specials and upcoming events for free?
I never said that social media outlets would be a big deal but there is no denying that it is better than nothing. If it gets one or two people there then it is more money than not having those few people show up. It takes virtually no time to set up and use and is free. [/quote]
The best spots do not really advertise all that much really. I think nightlife is highly influenced by word of mouth more than other industries.
When I say word of mouth I mean from people’s personal experiences of how good a time they had. Not about reading about it on Twitter/facebook and telling others.
[/quote]
I never said anything contrary to what you just posted.
The best spots dont advertise all that much… because they’re the best spots! they already have a huge customer base and dont need to advertise much.
If you’re an up and coming bar IT CANT HURT to get on the social media thing.
[quote]gregron wrote:
[quote]therajraj wrote:
[quote]gregron wrote:
[quote]MementoMori wrote:
[quote]gregron wrote:
Like I said, I haven’t read though this whole thread yet so if this has already been stated ignore it… Once you get your bar renovated you need to hit up the social media outlests. Start a FB page for your bar and also start a twitter account. If you’re going for the 20something crowd this will help you get more exposure. You can advertise specials and upcoming events on there and it will be free.[/quote]
Disagree.[/quote]
with what part? You disagree that having a FB page and twitter account for the bar will help get them more exposure? Or the fact that you can advertise for specials and upcoming events for free?
I never said that social media outlets would be a big deal but there is no denying that it is better than nothing. If it gets one or two people there then it is more money than not having those few people show up. It takes virtually no time to set up and use and is free. [/quote]
The best spots do not really advertise all that much really. I think nightlife is highly influenced by word of mouth more than other industries.
When I say word of mouth I mean from people’s personal experiences of how good a time they had. Not about reading about it on Twitter/facebook and telling others.
[/quote]
I never said anything contrary to what you just posted.
The best spots dont advertise all that much… because they’re the best spots! they already have a huge customer base and dont need to advertise much.
If you’re an up and coming bar IT CANT HURT to get on the social media thing.
[/quote]
lol relax man, I know you didn’t.
I’m just explaining why people in this thread aren’t putting much stock in the social media idea.
To add in other industries the popular brands still advertise heavily. I don’t think it’s obvious that the best spots do not need to advertise.
Facebook is good because when people “Like” your bar, you can post what specials you have and what bands are playing without going out of your way and it will pop up on people’s news feeds.
THAT’S smart and DOES attract people who may have not thought to go to your place but realize that you just posted you’re having the fight or the championshop game or whatever.
[quote]gregron wrote:
[quote]MementoMori wrote:
[quote]gregron wrote:
Like I said, I haven’t read though this whole thread yet so if this has already been stated ignore it… Once you get your bar renovated you need to hit up the social media outlests. Start a FB page for your bar and also start a twitter account. If you’re going for the 20something crowd this will help you get more exposure. You can advertise specials and upcoming events on there and it will be free.[/quote]
Disagree.[/quote]
with what part? You disagree that having a FB page and twitter account for the bar will help get them more exposure? Or the fact that you can advertise for specials and upcoming events for free?
I never said that social media outlets would be a big deal but there is no denying that it is better than nothing. If it gets one or two people there then it is more money than not having those few people show up. It takes virtually no time to set up and use and is free. [/quote]
He is the owner NOT the promoter. He facilitates a party and his staff sends the invites. Lanky makes a facebook advertisment for his bar; it hits between 600 and a 1000 friends (assuming he has an average number of FB friends). He’s now plugging away on this account/ad/event and taking responsibility for the busyness of his bar, letting his STAFF off the hook.
OR he hires an adaquete manager, a promoter, a DJ, 5 popular bartenders, 5 popular doorman, a barback and 3 servers who ALL have 1000 friends on facebook. He tells his manager whoever has the most people in the bar gets the most shifts, if they don’t bring people in tell me and they’re fired.
THOSE staff members now figure out a way to get people into the bar. If they want to use Facebook go for it. Twitter sure. But Lanky has more important stuff to deal with right now in terms of creating an infastructure that will allow his staff to bring in their friends.
So again, I disagree.
To expand on that point. You could make an account for your bar… Add people, make events advertise all your specials, and deals etc etc, carpet bomb people with messages and invites all day long. They will be ignored, ridiculed and deleted. That is not NEARLY as effective as your bartender going on facebook chat and saying to Joe “Bro, come to my bar tonight, first one’s on me!”
[quote]Malaka79 wrote:
And another thing is for you to be a big part of the customer relations, get in there and chat it up with the clientele and make them feel special, buy a few guys a round every once in a while and make them feel welcome in your place.
Good luck!![/quote]
Very good point which I think is overlooked.
Having a rep as a friendly manager is a huge plus with customers.
[quote]LankyMofo wrote:
[quote]FightinIrish26 wrote:
I have to agree about the bartenders as well. Women spend too much time bullshitting and fucking around and flirting with guys.
The best bars I’ve ever been in are staffed with all guys, and all guys who have been bartenders for a long time.
Although, of course, there are some exceptions… but few of them.[/quote]
I agree. Hot girls may make for a crowd at first, but soon the patrons realize, no, they’re not interested in being picked up. Plus, women generally aren’t as funny as guys which is a huge plus in bartending.
Sorry, ladies, I’m somewhat of a misogynist. :)[/quote]
Women are never funny. It’s a fact. It’s so fucking much a fact that this is the first time I’ve ever thought of women and funny together. Weird…like asking how purple sounds of how the sound of birds in the morning tastes.
hookers and blow
[quote]MementoMori wrote:
[quote]gregron wrote:
[quote]MementoMori wrote:
[quote]gregron wrote:
Like I said, I haven’t read though this whole thread yet so if this has already been stated ignore it… Once you get your bar renovated you need to hit up the social media outlests. Start a FB page for your bar and also start a twitter account. If you’re going for the 20something crowd this will help you get more exposure. You can advertise specials and upcoming events on there and it will be free.[/quote]
Disagree.[/quote]
with what part? You disagree that having a FB page and twitter account for the bar will help get them more exposure? Or the fact that you can advertise for specials and upcoming events for free?
I never said that social media outlets would be a big deal but there is no denying that it is better than nothing. If it gets one or two people there then it is more money than not having those few people show up. It takes virtually no time to set up and use and is free. [/quote]
He is the owner NOT the promoter. He facilitates a party and his staff sends the invites. Lanky makes a facebook advertisment for his bar; it hits between 600 and a 1000 friends (assuming he has an average number of FB friends). He’s now plugging away on this account/ad/event and taking responsibility for the busyness of his bar, letting his STAFF off the hook.
OR he hires an adaquete manager, a promoter, a DJ, 5 popular bartenders, 5 popular doorman, a barback and 3 servers who ALL have 1000 friends on facebook. He tells his manager whoever has the most people in the bar gets the most shifts, if they don’t bring people in tell me and they’re fired.
THOSE staff members now figure out a way to get people into the bar. If they want to use Facebook go for it. Twitter sure. But Lanky has more important stuff to deal with right now in terms of creating an infastructure that will allow his staff to bring in their friends.
So again, I disagree.[/quote]
So let me get this straight. You think using Facebook and Twitter to get some advertising in is OK but you think that Lanky himself shouldn’t be the one doing it so you discounted the entire idea and post with a “disagree”?
[quote]gregron wrote:
I didn’t read through all the drink special ideas in this thread but one that I’ve heard of that was awesome was “Flip It Fridays” (or whatever day of the week you choose…
[/quote]
I was thinking more along the lines of a “Bladder Bust” where one night a week the beer is free till somebody pees or flees.
[quote]postholedigger wrote:
[quote]gregron wrote:
I didn’t read through all the drink special ideas in this thread but one that I’ve heard of that was awesome was “Flip It Fridays” (or whatever day of the week you choose…
[/quote]
I was thinking more along the lines of a “Bladder Bust” where one night a week the beer is free till somebody pees or flees.[/quote]
i heard of a place that does that special… but it was 10 cent beers till someone pees (or something like that)… sounded bad ass
[quote]gregron wrote:
[quote]postholedigger wrote:
[quote]gregron wrote:
I didn’t read through all the drink special ideas in this thread but one that I’ve heard of that was awesome was “Flip It Fridays” (or whatever day of the week you choose…
[/quote]
I was thinking more along the lines of a “Bladder Bust” where one night a week the beer is free till somebody pees or flees.[/quote]
i heard of a place that does that special… but it was 10 cent beers till someone pees (or something like that)… sounded bad ass[/quote]
Gotta admit. I stole the idea from 2 Guys a Girl and a Pizza Place.
[quote]SmilingPolitely wrote:
[quote]Cimmerian wrote:
Am I misunderstanding, or do people really go to bars for the bartenders? I don’t get this. I go out to have a drink with friends, I couldn’t give a fuck how or by whom the drink gets made.[/quote]
I won’t go back to a place that has shitty bartenders. I’ve walked out of places if I have to wait too long at the bar to get a drink as well. I know everyone always says you want to have hot chicks behind the bar, but in my opinion, it is better to have hot chicks IN your bar, and that means having competent bartenders. Hire the girls with big tits to clean the glasses (that’s all anyone wants to watch them do anyway) and keep the hard stuff to the professionals.
[/quote]
Just remember Lanky Mo Fo that the bar can have different themed nights, I think the word in business is ‘musing’ where you experiment with different themed and ideas seeing which ideas work best so you can exploit them…
One thing they used to do in London, which guaranteed a full house, was (because ‘everybody wants to be a DJ’) was have a DJ competition with a small prize, this way everyone who enters brings all their friends with them and can be offered a weekly residency-best of you can get a well known DJ to be the judge and also play a set. This can also work with live bands to…
Most bars in London now also rely on selling food in the day and afternoon to boost the takings.
They also play all the major sporting events and have special offers like cheap jugs of beer.
You need hot chicks giving out flyer in the week to let everyone know what’s going on there, cheap nights in the week are good for bringing in the students, and then experiment on the weekends with what attracts more custom-dj’s or bands.
Good luck
[quote]LankyMofo wrote:
Thanks everyone for the replies and best wishes. I’m rethinking the whole DJ idea as it may not make sense to have a live band on Friday and a DJ on Saturday. I think most people would like to know what is going to be at the bar before going out instead of wondering it it’s going to be a DJ or live band.
One thing I want to clear up - this is in no way a night club. It’s currently a dive bar that I’m trying to attract a younger crowd because they spend more money. I know a bunch of bars in Philly that I wouldn’t classify as clubs that have DJs on the weekends, so it was an idea I was flirting with but after the responses here I’m reconsidering.
[quote]MementoMori wrote:
[quote]LankyMofo wrote:
This is one of our biggest problems. The current bartenders don’t bring anyone in at all. They’ve all been there for so long it almost feels like they just gave up on trying to make a crowd. We’re speaking with them and going over the new agenda with them so if they don’t at least start trying again we’ll have to get some new bartenders in there.
[/quote]
Fire them. Bartenders have a very short shelf life. A comfortable bartender is one who doesn’t bring in people and steals (a whole 'nother issue no one has addressed yet).
[/quote]
I think (and have been given the idea from the owner) that the bartenders currently there are pretty damn honest. Given the amount of business this place is doing I don’t think there is a lot of opportunity for theft. That being said, there are a couple toxic bartenders that already have 1 foot out the door. The only thing stopping the majority owner from firing them is they know a couple secrets that could fuck up the owner’s marriage…I’m trying not to get involved in that area…[/quote]